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The Value of Good Home Photography
August 13th, 2007 categories: Tampa Homes, Tampa MLS, Tampa Florida Real Estate, Tips for Sellers
I’ve written about this subject before, but just about everyday I come across one or more photos that make me wonder what some people are (or aren’t) thinking. Granted, some homes are better left not photographed, with just a map showing how to get there, but buyers today are making decisions on whether or not to include a home on their short list while they view it on their desktop computers at home! So why not show a home in its best light, literally? The two photos included here were taken from the same listing that I came across while doing some research for a client this morning.
Which brings me to a Connecticut real estate agent named Athol Kay. Athol has a great sense of humor and has created a series of posts on his website titled “Bad MLS Photo of The Day”. Agents from across the country provide Athol with a steady stream of really bad photos from their local MLSs. But Athol has gone a step further and is attempting to educate Realtors and real estate agents around the world on the value of good home photography. Judging by the steady stream of bad photos, it’s obvious that he hasn’t reached the masses just yet. But that’s OK, he needs material. (Read his manifesto).
But the fact is that we’re selling products on the web, and just like any product that is sold on the web, good photography is a must. You’ve got to get buyers and their agents to want to pick up the phone or send an e-mail to schedule a look at the place. But maybe I’m the one missing the point. Maybe the bad photography actually entices buyers to want to go have a better look? Why light the place up and show it to them on the web? Let’s keep it dark and mysterious so that they will have to come and see it firsthand! Somehow I doubt that’s the thinking.
Good NY Times article on real estate photography.
One Response to “The Value of Good Home Photography”
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Hi Lenny I appreciate the link love. Fight the good photo fight!
:-)